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Research led by UCL Wellcome Centre for Neuroimaging found confidence is infectious which means people will think you know your stuff even if you don't
It's not about what you say but how you say it.
A new study has confirmed that if you speak confidently, others will likely follow you - even if you have no idea if what you're saying is true.
That's because confidence is infectious when working a team, which means if one person is self-assured, other people will match their level of self-belief.
This can blur the boundary between well-informed and poorly-informed opinion.
If someone speaks with authority, everyone in the group will think they know what they're talking about.
'Making a decision collectively is most effective if the person with the most expertise expresses their opinion with the most confidence', said Dr Dan Bang from the UCL Wellcome Centre for Neuroimaging who led the study.
'If my opinion is more reliable than yours, then I should also be more confident', he said.
'But it's difficult to express that effectively if you don't know whether the person you're working with is habitually overconfident or too modest'.
Researchers found that when an expert is paired with someone who is inexperienced both participants will align their confidence levels.
This means their opinions create equal weight in group conversations.
Read more: http://www.dailymail.co.uk/sciencete...#ixzz4iDFHwv6Y
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