The medium is the message

[Dick]

[dviz]

No, is not. The medium affects/selects the message, but it is not the message.

Have you discussed this quote in school because McLuhan was Canadian?

[Dick]

No, is not. The medium affects/selects the message, but it is not the message.

Have you discussed this quote in school because McLuhan was Canadian?

Consider the use of binary coding in modern digital information technology. "You are with us or against us". "If my opponent thinks it, it must be wrong". "My enemy's enemy is my friend". "If you hold x belief, you must be entirely a bad person."

All of this technology is based on binary code..

What if information technology, which relies on binary code, is inherently predisposed to binary thinking.

Before technology took over the globe, people were more inclined to view one other as contradictory masses. You are now either on the opposing side or the first.