South African company apologises for sexist beer campaign

A South African company has apologised for the branding of its new range of craft beers, which sparked an outcry, especially among women.

Vale Bru ran a marketing campaign for the beers with names such as Filthy Brunette‚ Easy Blonde‚ Raven Porra and Ripe Redhead.

Easy Blonde came with the tagline: "All your friends have already had her".

After being criticised for being sexist, the company promised to remove the labels and names.

https://www.bbc.com/news/world-africa-44412277